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A New Social Scene: US Users Flock to China's RedNote

Hong Kong, ChinaTuesday, January 14, 2025
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Imagine this: US users, worried about a TikTok ban, are flocking to a Chinese app called Xiaohongshu, also known as RedNote. This app, started in 2013, is a big deal in China, but not so much outside it. Until now, that is. It's like Instagram, but with a twist – it's focused on user interests, not who you follow. This surge is happening just as TikTok's future in the US hangs in the balance. US users are joining RedNote as a sort of protest against the ban. They're making videos, sharing stuff about travel, fashion, and makeup. It's become a place where Americans and Chinese can connect and learn from each other. Some users are even asking for help with their English! It's like a cultural exchange happening in real-time. RedNote isn't designed for English speakers, but that's not stopping people from finding creative ways to interact. There's another app too, Lemon8, also owned by the same company as TikTok, that's getting popular. But will it face the same ban? Nobody seems to know yet. It's a strange and interesting time in the social media world.
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