Apple's New Year Fitness Push: Can Tech Really Keep You Moving?

Apple is introducing fresh features to help users stay active in the new year. Here's what's new:

New Awards and Challenges

• Special Award: Achieve your fitness goals for a week straight in January to earn a special award.
• Strava Challenge: Log 12 workouts to earn a badge.

New Programs and Workouts

Starting January 5th, Apple Fitness+ is introducing:

• Multi-week programs for strength, HIIT, and yoga.
• New workouts featuring music by KAROL G and Bad Bunny.

New Time to Walk Episodes

Celebrity stories are coming to Time to Walk episodes, including:

• Penn Badgley
• Mel B

User Activity Trends

Apple's data shows:

• Many people quit fitness resolutions by mid-January.
• Apple Watch users tend to stick with their goals.

Activity Trends:

• Over 60% of users boosted exercise by more than 10% in the first two weeks of January.
• Nearly 80% kept up the increase through the rest of the month.
• 90% maintained higher activity levels into spring.

The Role of Tech in Fitness

While these features can help, staying active ultimately depends on the user. Consistency comes from within.