businessneutral

Big Changes at Molson Coors: What's Happening and Why?

USATuesday, October 21, 2025
Advertisement

Key Changes and Job Cuts

Molson Coors Beverage Company is implementing significant changes, including:

  • Job Cuts: Approximately 400 jobs (9% of salaried workforce in the Americas) by the end of 2023.
  • Restructuring Plan: Part of a broader strategy to streamline operations.

Challenges Facing the Industry

The company is navigating a tough environment:

  • Economic Pressures: Inflation is reducing consumer spending.
  • Tariff Issues: Unpredictability in costs due to tariffs.

Investment in Core Products

Despite the cuts, Molson Coors plans to invest in:

  • Beer
  • Non-alcoholic beverages
  • Energy drinks

Cost of Restructuring: Expected to range between $35 million and $50 million in the fourth quarter.

Company Overview

  • Global Presence: Breweries in Colorado and ownership of brands like Coors, Molson, and Miller.
  • Workforce: Approximately 16,800 employees worldwide as of December 2024.

Recent Struggles and Leadership Changes

  • Profit Warning: In August, the company forecasted a drop in annual profit, partly due to rising aluminum costs for beverage cans.
  • Stock Performance: Shares remained stable in early trading.
  • New Leadership: Rahul Goyal named as the new CEO, aiming to steer the company forward.

Actions