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Budweiser's Heartwarming Super Bowl Ad: A Tale of Friendship and Patriotism

USA, Santa ClaraMonday, January 26, 2026
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Budweiser is set to air a new commercial during the Super Bowl, showcasing a touching bond between a Clydesdale horse and a bald eagle.

The ad, which debuted on "Good Morning America", features a baby Clydesdale and a newly hatched bird forming a special connection. As they grow together, the horse and the eagle share moments of protection and support, set to the tune of Lynyrd Skynyrd's "Free Bird."

Celebrating Heritage

The commercial is part of Budweiser's celebration of its 150th anniversary and America's 250th birthday. The company aims to highlight its heritage through storytelling, using iconic symbols like the Clydesdales and the bald eagle. The ad is designed to evoke pride and emotion, encouraging viewers to enjoy a Budweiser during shared celebrations.

A Lighthearted Touch

The spot concludes with a humorous exchange between two farmers, adding a lighthearted touch to the otherwise heartwarming narrative. The ad is expected to leave a lasting impression on viewers, combining patriotism with the brand's rich history.

Super Bowl LX

Super Bowl LX is scheduled for February 8 at Levi's Stadium in Santa Clara, California. The game promises to be a significant event, and Budweiser's commercial is sure to be one of the highlights.

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