Celebrities Turning Beauty and Skincare into Big Business

Selena Gomez: Rare Beauty

• Makeup and Bodycare Empire
• Rare Eau de Parfum: New fragrance launch
• Mental Health Advocacy: Rare Impact Fund

Kim Kardashian: Skims

• Shapewear Success
• Inclusivity: Wide range of sizes, skin tones, and ages
• Personal Inspiration: Kardashian's experience with shapewear

Lady Gaga: Haus Labs

• Clean, Nourishing Skincare
• Rebrand in 2022
• Inclusivity and Unique Perspective

Ariana Grande: r. e. m. beauty

• Vegan and Cruelty-Free Products
• Launched in 2021
• Ethereal Aesthetic: Shimmering shadows and cat-eye liners

Jennifer Lopez: JLo Beauty

• $75 Million in 2023
• Ageless Beauty Philosophy
• Self-Care Mission

Scarlett Johansson: The Outset

• Adult Acne and Skin Preservation
• Launched in 2022
• Clean, No-Fuss Line

Rihanna: Fenty Beauty

• Game-Changer Since 2017
• Inclusivity: Wide range of shades and innovative products
• Expansion: Fenty Skin and Fenty Hair