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Health Insurers Aim to Simplify Coverage Approvals
USA, CharlotteMonday, June 23, 2025
Researchers note that prior authorization has become more common as healthcare costs have risen. Michael Anne Kyle, an assistant professor at the University of Pennsylvania, says this puts patients in a tough spot. \"We’re sort of trapped between care being unaffordable and then these non-financial barriers and administrative burdens growing worse, \" she said.
Nearly all customers of Medicare Advantage plans need prior authorization for some services. A study by the health policy research organization KFF found that insurers denied about 6% of all requests in 2023.
Dr. Ashley Sumrall, an oncologist in Charlotte, North Carolina, has seen an increase in prior authorizations for routine exams like MRIs. She says these images are crucial for determining the effectiveness of treatments and planning next steps. Delays in approval can harm patients by allowing diseases to progress untreated. They can also cause a lot of anxiety for patients.
Sumrall points out that different insurers have different forms and policies, which complicates the process. \"For years, the companies have been unwilling to compromise, so I think any step in the direction of standardization is encouraging, \" she said.
The insurers say their promises will apply to coverage through work, the individual market, Medicare Advantage plans, and Medicaid.
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