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How Small Colleges Boost Country Towns

Salina, USASunday, January 25, 2026
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In the heart of the country, small private colleges are doing big things. They're not just places for learning; they're lifelines for rural towns. These colleges bring in money, create jobs, and help local businesses grow. They also give back to the community through volunteer work and cultural events.

Kansas Wesleyan University: A Beacon in Salina, Kansas

Take Kansas Wesleyan University (KWU), for example. It's a small college in Salina, Kansas. Most of its students come from rural areas. Many are the first in their families to go to college. They choose KWU because it feels like home. It's a place where they can grow, not just as students, but as people.

Economic Impact

These colleges also bring in money. KWU alone has a big impact on its local economy. It employs over 200 people and brings in millions of dollars every year. Across Kansas, private colleges add over a billion dollars to the state's economy. That's a lot of money for small towns.

Filling Important Jobs

But it's not just about the money. These colleges also help fill important jobs. They train teachers and nurses who stay in the community. They also bring in talent from other places. For example, a baseball player from Nebraska now works full-time at the local YMCA. A nursing graduate from California stayed in Kansas as a nurse and bought a home.

Cultural Enrichment

These colleges also make life in small towns more interesting. They host concerts, theater shows, and art exhibits. These events bring the community together and give people a chance to enjoy culture. Many students go on to have successful careers in the arts.

Collaboration and Community

Collaboration is key to these efforts. KWU works with local businesses, community colleges, and other organizations. They share resources and help each other grow. This teamwork is important for rural communities.

The Role of Federal Student Aid

Federal student aid plays a big role in all of this. It helps students afford college and supports these institutions. Cuts to these programs could hurt rural economies and make it harder for students to get an education.

Building Strong, Vibrant Communities

In the end, these colleges are about more than just education. They're about building strong, vibrant communities. They prepare students for meaningful lives and careers. And that's good for everyone.

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