lifestyleliberal
Kids ditch phones to live in the real world
USASaturday, February 7, 2026
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A generation is cutting back on screens and finding new ways to connect with the world.
1️⃣ The Personal Decision
- A 23‑year‑old account manager deleted every phone app.
- Reported feeling happier, less stressed, and more present.
- He cites the endless stream of ads, influencer promos, and comparison posts as a pressure cooker for perfection.
2️⃣ Ripple Effect
- Friends swapped smartphones for flip phones.
- They stopped scrolling and embraced vinyl records, knitting, or visits to record shops.
- TikTok videos promising to quit social media now trend on the same platforms.
3️⃣ Numbers Speak
| Metric | 2025 | 2024 (Peak) |
|---|---|---|
| UK users cutting at least one app | ~25% | — |
| Gen Zers cutting apps | ~33% | — |
| Global average time (16+ years) | 2h 20m/day | Peak in 2022 |
- Teens and people in their twenties lose the most time online.
4️⃣ Why It Matters
- Political posts, brand ads, constant sales pitches turn social media into a “pressure platform.”
- Mental health suffers when users can’t keep up with the flood of information.
- Overload creates a sense of emptiness and feeling value‑tagged by likes.
5️⃣ The New “Cool”
- Offline life offers a fresh kind of cool.
- Users feel less need for approval and can focus on real‑life interactions.
- Social media’s allure diminished when politicians and companies took over, prompting casual users to pull back.
6️⃣ Re‑connecting Offline
- Speed dating, networking events, and in‑person meetups replace digital chats.
- A university lecturer notes that social media forces a curated identity—exhausting and unlike real life.
7️⃣ Not a Permanent Trend?
- Some analysts believe the drop is temporary, driven by less home time and more outdoor activity.
- Nevertheless, many embrace analog hobbies: writing letters, lunching with a friend, buying newspapers or vinyl.
8️⃣ Bottom Line
- The shift toward offline lifestyles shows young adults crave balance, safety, and control.
- Stepping away from screens can bring more meaning to everyday moments.
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