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New York & New Jersey’s Three-Star Ambassadors to Lead the Charge for the 2026 FIFA World Cup

When the 2026 FIFA World Cup kicks off in just over three months, the world’s biggest soccer tournament will have a distinctly New York and New Jersey flavor—thanks to three high-profile ambassadors shaping its legacy beyond the pitch.

A Trio of Champions with a Mission

The ambassadors—Eli Manning, Midge Purce, and Josh Hart—aren’t just lending their names to the event. They’re tasked with igniting soccer fever across the tri-state area, ensuring fans feel connected long before the first whistle blows.

• Eli Manning (Two-time Super Bowl-winning Giants QB) brings big-game experience, emphasizing how hosting the final at MetLife Stadium elevates the region’s pride.
• Midge Purce (NWSL champion & USWNT forward) sees soccer as a unifier, aiming to inspire young players through local programs.
• Josh Hart (Knicks guard & lifelong soccer fan) is thrilled to showcase what makes NY/NJ unique to a global audience.

Soccer’s Rising Tide in the Garden State

New York and New Jersey aren’t just hosting—they’re living soccer. From the iconic Cosmos of the 1970s to today’s thriving MLS, NWSL, and USL teams, the sport has woven itself into the region’s identity. A 2024 survey even crowned soccer as America’s third-most popular sport, surpassing baseball.

The 2026 World Cup could be the catalyst for soccer’s next leap in the U.S.—and these ambassadors are determined to make sure no community is left out.

Beyond the Stadiums: Building a Lasting Legacy

Their role goes deeper than promotions. They’ll support youth soccer programs, strengthen grassroots initiatives, and ensure the tournament’s energy radiates across neighborhoods. As one organizer put it: "This is about more than games—it’s about leaving a lasting impact."

With these three at the helm, the 2026 World Cup isn’t just coming to town—it’s becoming part of the fabric of New York and New Jersey.