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Music Industry in Canada: Changes and Challenges Ahead

CanadaSaturday, January 3, 2026
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The Online Streaming Act: A Contentious Battle

Canada's Online Streaming Act, updated in 2023, is causing waves in the music industry. The law mandates that streaming giants like Spotify and Netflix allocate a portion of their Canadian earnings to support local content.

Key Points:

  • Streaming Platforms' Stance: Companies argue they already contribute significantly to Canadian content.
  • U.S. Pressure: The U.S. government is urging Canada to reconsider the law.
  • Impact on Media: Without this law, Canadian radio and TV stations may face financial struggles.

Job Cuts: A Growing Concern

The music industry is not immune to layoffs. Warner Music Canada cut jobs in late 2025, following a global trend by Universal Music Group to reduce costs.

Implications:

  • Industry Consolidation: As big companies grow, will more jobs be at risk?
  • Economic Impact: Job cuts could affect the overall health of the music ecosystem.

AI in Music: A Double-Edged Sword

AI is making its mark on the music industry. SOCAN, a major music rights organization, has started accepting AI-generated music.

Controversies:

  • Artists' Concerns: Some fear AI could steal their work without permission.
  • Government Response: The Canadian government is aware of these issues but has yet to take action.

Michael Bublé: A Beacon of Success

Amidst these challenges, Michael Bublé continues to shine. His Christmas album has hit No. 1 in Canada for the 10th different year, setting a record.

Achievements:

  • Global Sales: The album has sold millions of copies worldwide.
  • Holiday Favorite: Bublé's music remains a beloved holiday staple, proving that great art can thrive even in tough times.

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