Navigating Market Shifts: Ipsos' Third Quarter Insights

Market Research Giant Navigates Political Uncertainty and Budget Constraints

Despite a challenging third quarter marked by political uncertainty and budget constraints, Ipsos, a leading market research firm, reported a 7.6% growth, driven significantly by recent acquisitions.

Key Highlights

• Revenue: €636 million in Q3
• Organic Growth: 2.9% (an improvement but below expectations)
• Acquisitions: Integration of The BVA Family played a major role
• New Leadership: Appointment of a new CEO and strategic developments underway

Regional Performance

Sector Performance

• Consumer, Client, and Employee Services: 2% growth
• Citizen-Related Activities: 9.2% decline
• Healthcare Sector: 5% growth (driven by innovation)
• Digital Platform (Ipsos.Digital): 28% increase since the start of the year

Outlook

Despite challenges, Ipsos remains optimistic, focusing on:

• Accelerating organic growth
• Leveraging technology and AI

However, the company revised its annual organic growth target down to around 0.7% due to ongoing political instability and budget constraints.