Neon Lights: A Colorful Walk Through Hollywood’s Hidden Glow

The bright glow that lights up streets and screens can turn any night into a spectacle, but there’s one place in Los Angeles where the lights shine all day long. Up a hill at Universal CityWalk, you’ll discover a collection of neon signs that tell stories from the 1920s to the 1980s, each one a piece of history that still buzzes with energy.

A Living Museum

CityWalk opened in 1994 as more than a shopping strip; it was designed to feel like a living museum of Los Angeles style. Architects Jon Jerde and Universal Studios worked together to create a “placemaking” experience that mixes restaurants, shops, and art. A key idea was to turn the space into a gallery for old neon signs, giving the area a layered, nostalgic feel.

From 1,000 sq. ft. to an Open‑Air Gallery

The main exhibit started as a 1,000‑square‑foot spot for the Museum of Neon Art. When a gigantic sign arrived that wouldn’t fit in the small room, planners decided to display it on the open streets instead. That choice opened the door for twenty historic signs, almost all from Southern California, to be put on display. The collection spans nearly a century of lighting technology—from 1923’s first incandescent signs to the flashy neon of the ’80s. Only one sign uses electric bulbs instead of neon, adding a twist to the story.

Preserving the Glow

A recent walk with Ben Mayberry, who has spent three decades at Universal Studios and twenty‑five years running CityWalk operations, highlighted how much care goes into preserving each piece. A dedicated vendor keeps the signs clean and functional, ensuring that every flicker adds to CityWalk’s unique vibe.

Highlights

• 13‑foot Melrose Theatre Ladies – a 1923 incandescent sign that predates neon.
• Richfield Eagles – once seen on gas stations across the Southwest.
• Wendy’s Western Woundup – ties back to a local 1980s clothing shop.
• Condes’ Chef – brings the story of a classic diner to life.
• Steele’s Motel Marquee – evokes movie‑star glamour.

More Than Light

After exploring the lights, visitors can shop for movie memorabilia, grab a bite at the newest café, or catch a film in the IMAX theater that boasts a 70‑mm screen. CityWalk offers more than just illumination; it’s a living museum of the city’s bright past and present.