South Korea Cracks Down on AI-Generated Ads

Starting next year, advertisers must clearly label any ads made with AI.

The Problem

• Fake ads flood social media platforms like YouTube and Facebook.
• Ads promote everything from weight-loss pills to illegal gambling sites.
• Over 97,600 illegal online ads identified in 2024 alone.
• Ads spreading to food, pharmaceuticals, private education, cosmetics, and illegal gambling services.

Government Action

• Revising laws to enforce new rules.
• Imposing hefty fines on violators.
• Platforms like YouTube and Facebook responsible for ensuring compliance.
• Stricter monitoring and faster takedown procedures.
• Using AI to bolster monitoring capabilities.

South Korea's AI Commitment

• Investing in AI-specific chips.
• Expanding chip manufacturing hubs.
• Pushing for 5G standalone networks for advanced AI applications.
• Prime Minister Kim Min-seok emphasizes minimizing the side effects of new technologies.

The Global AI Race

South Korea is committed to staying ahead in the global AI race.