Stickers: The New Way for Artists to Leave Their Mark
Wednesday, January 29, 2025
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In the vibrant worlds of street art and graffiti, stickers have become a popular way for artists to spread their work. Unlike business cards that might get lost or thrown away, stickers can be stuck on just about anything – from laptops to water bottles, even walls of popular hangouts. Artists like Fernanda Cavalcanti, who hails from Brazil and now lives in Farmers Branch, see stickers as an ideal way to promote their art. She collects stickers from all over the world, including Japan, Italy, Poland, and France.
Stickers hold a special place in street and protest culture, connecting people and places in a unique way. They are easy to carry, versatile, and reflect the artistic style of their creator. For instance, Fernanda's stickers are inspired by anime, while her partner Pakco F. 's stickers come with an embedded QR code linking to his professional website.
Sticker-maker Jona Blanco turned his childhood passion into a business four years ago. Using a high-quality printer-cutter, he can produce batches of stickers for numerous artists. This shift from hand-drawn stickers to machine-made ones ensures better quality and vibrant colors.
Photographer Adrian Garcia understands the power of stickers in marketing. He commissioned illustrator Christopher Machorro to design his sticker, which sparks conversations and acts as affordable promotion. With stickers costing as little as a nickel each, it’s common to see them plastered in public spaces, often serving as territorial markers for artists claiming their favorite spots.