Swiss Innovation Wins Big with Customizable Reading Glasses
In a groundbreaking move, a Swiss startup has introduced a new way to customize reading glasses. The product, called read on light customized, was launched in September 2025 and has already won a prestigious award. The German Design Award 2026 in the category of Excellent Product Design – Lifestyle & Fashion was given to this innovation.
Key Features
- Custom Lens Box: A compact system that makes personalizing glasses both fast and easy.
- 28 Interchangeable Pre-Cut Lenses: Available in seven different strengths, from +1.0 to +2.5.
- Ultra-Slim Frame: Opticians can adjust the strength of each eye individually by clicking different lenses into the frame.
- Quick Customization: The entire process takes less than two minutes.
Market Impact
The innovation brings flexibility to the lower price segment of the market, allowing customers to get a customized solution quickly and easily. This fills a gap in the market and elevates what can be offered on the spot.
About the Award
The German Design Award is one of the most respected international accolades in the design sector. It has been highlighting pioneering achievements since 2012. The award is presented by the German Design Council, Germany’s leading authority on design.
About the Startup
The startup behind this innovation is based in Zurich. It was designed by industrial designer Sandra Kaufmann and artist Monika Fink. The company merges striking design language with high-quality Swiss materials. Their products are made for life on the go and have a sustainable design approach.
Future Implications
The customizable reading glasses are not just a win for the company. They also represent a significant step forward in the design and functionality of reading glasses. This innovation could change the way people think about and use reading glasses in the future.
