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Tariffs: A Pricey Hurdle for Retailers and Consumers
VietnamThursday, July 3, 2025
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The retail world is feeling a bit more at ease after the latest tariff news.
Mixed Reactions to Vietnam Tariffs
President Trump's recent announcement about Vietnam tariffs has sparked mixed reactions.
- New 20% tariff rate is better than the initially proposed 46%
- Still not great for business
- Some executives see it as a step back, worrying it might slow down consumer spending
Impact on Retail Bosses
The uncertainty has been tough on retail bosses, especially those in:
- Apparel
- Footwear
They've been moving production out of China to avoid high tariffs and political issues.
- Vietnam became a popular choice, offering similar quality and prices
- If the 46% tariff had gone through, all that effort might have been wasted
Vietnam as a Major Supplier
Vietnam is now a major supplier for U.S. footwear and apparel.
- On track to become the top supplier by 2025
- The new 20% tariff is a relief, but it's still a significant cost
- Companies might raise prices to handle this, which could pinch consumers' wallets
CEO's Perspective
Some bosses think a 20% tariff is still too high.
- Believe it will hurt both businesses and shoppers
- One CEO said: "Even though 20% is better than 46%, it's still extra money coming out of people's pockets."
- Could mean less spending on non-essentials, like picnic baskets and coolers
Unclear Impact
The impact of these tariffs is still unclear.
- Will take time to see how price increases trickle down
- For now, retailers are trying to figure out how to manage the costs
- The situation is a reminder of how trade policies can ripple through the economy, affecting everyone from manufacturers to everyday shoppers
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