The Big Art Walk Down Wilshire

A vibrant street event is set to light up Wilshire Boulevard this Saturday, as a mix of artists, performers and curious onlookers gather for the first Art Parade. The route starts at Museum Row, passes iconic spots like “Urban Light,” and loops around Fairfax Avenue, closing almost a mile of the avenue for the celebration.

Highlights

• Participants: 1,400 creatives bringing giant helium balloons, handmade banners shouting social messages, and more.
• Unique Performances:
• Artists wrapping themselves in the U.S. Constitution.
• A troupe of black‑cat dancers creating a soothing “sound bath.”
• A dancer twirling above crowds on mirrored inflatables.
• Schedule: Parade runs from 6 to 7 p.m., ending a full‑day Block Party that kicked off the museum’s opening weekend with free admission, food, live music, and DJ sets.

Origin Story

The idea was born from a promise made during construction of the new David Geffen Galleries. Museum Director Michael Govan assured neighbors that Wilshire would stay open, then added a twist: close it for a party. The parade reflects that pledge and the museum’s goal of becoming a “living room” for Los Angeles, welcoming all kinds of artistic expression.

Visionary Behind the Parade

Jeffrey Deitch, who organized similar parades in New York, designed this event to showcase not only fine art but also fashion, dance, and performance. He chose Wilshire to connect the museum’s grand opening with a new Metro station, hoping this inaugural run will pave the way for larger celebrations—such as one planned for the 2028 Olympics.

Creative Entries

• Mobile Shrines: Shopping carts transformed into shrines filled with flowers and photos of friends.
• Spinning Paint Can: A 42‑inch wooden paint can that spins its lid while walking the street.
• Inflatable Characters: A group of inflatable characters hugging passersby.
• Cotton‑Candy Activation: An immersive arts company weaving cotton‑candy themed activations into the local scene.

Beyond Spectacle

The event promises more than visual spectacle; it aims to spark interaction and joy. As one participant puts it, the true success lies in the smiles people share when they encounter the art. The parade is a living experiment, inviting everyone to experience creativity on the streets.