Tourism Trends: Where Are Travelers Heading in 2025?

In 2025, the United States saw a 6% decline in foreign visitors, despite a global surge in travel spending.

Key Statistics

• Global Tourism Spending: Up 6.7% from the previous year.
• Total Spending: Over $11.7 trillion on hotels, cruises, and flights.
• Global Tourism's Economic Impact: 10.3% of the world's economy.
• Growth Rate: Tourism spending grew twice as fast as the global economy.

Changing Travel Patterns

• Younger Travelers: More frequent travel.
• Alternative Destinations: Spain, France, and Japan gained popularity.
• Latin American Travelers: Fewer visits from Colombia and Mexico.
• Shorter Stays: Mexican tourists stayed for shorter trips.

Impact on the U.S.

• Decline in Foreign Tourism: 7% drop in spending.
• Key Markets: Fewer arrivals from Canada, Mexico, and Europe.
• Domestic Tourism: Helped balance the decline.
• U.S. Standing: Still the world's largest travel and tourism economy.

Global Trends and Projections

• 2026 Growth: Expected 4.5% increase, outpacing the global economy.
• Record Visitors: Europe and Japan saw record numbers despite over-tourism concerns.
• Top Destinations:
• France: 105 million visitors.
• Spain: 96.5 million tourists.
• U.S.: 68 million foreign visitors.