Unlocking Creativity: Adobe and Runway Team Up for AI-Powered Video Magic
Adobe and Runway have joined forces to revolutionize video creation. This partnership brings together Runway's cutting-edge video technology and Adobe's trusted creative tools. The goal? To make AI-powered video workflows more accessible and powerful for creators, studios, and brands.
Early Access to Runway's Latest Models
Adobe customers will get early access to Runway's latest models, including the new Gen-4.5. This model is now available exclusively in Adobe Firefly and on Runway's platform. Gen-4.5 offers:
- Improved motion quality
- Better prompt adherence
- Enhanced visual fidelity
It allows creators to:
- Generate videos from text prompts
- Explore different visual directions
- Seamlessly edit them into polished videos
Enhancing Creative Workflows
The partnership aims to make generative video a key part of creative workflows. Adobe and Runway will work with:
- Filmmakers
- Studios
- Agencies
- Brands
to develop new video capabilities. This collaboration ensures that creators can rely on AI tools to enhance their work without replacing human creativity.
Adobe Firefly's Generative Models
Adobe Firefly stands out by offering a variety of generative models. Creators can:
- Mix and match models to suit their projects
- Ensure user content is not used to train AI models
- Prioritize creator-friendly AI practices
Availability
Runway's Gen-4.5 is now available in Adobe Firefly and on Runway's platform. Adobe Firefly Pro plan users have unlimited access until December 22.
