Vivo’s X300 Ultra Gets a New Color System to Make Photos Look Real

Vivo is rolling out a fresh color system called “BluePrint Natural Color” for its upcoming X300 Ultra and the X300s, which should hit stores together. The aim is to give photos a more professional feel while keeping them natural and honest, according to industry observers. The new approach borrows from classic film styles. It adds a smooth EV compression algorithm and updates the computational pipeline to make images look more like real life. A key feature is smarter HDR merging. By combining multiple frames, the phone keeps fine details and softens harsh highlights. This also tackles a common problem where bright areas can distort color. The new “BluePrint Color Appearance Model” lets colors shift more like how we see them, especially when light changes.

What does that mean for users? Light should flow across subjects more naturally, preserving skin texture and making facial highlights appear lively. The overall contrast will better match human vision, experts say. Vivo also highlighted sample shots from the new system to show its impact. The X300 Ultra will be the first phone to use Sony’s LYT‑901 200‑megapixel sensor, a 1/1. 12‑inch camera that promises sharp detail. It will also feature a 200‑megapixel periscope telephoto lens and a large 50‑megapixel ultra‑wide camera. With these upgrades, Vivo hopes the X300 Ultra will stand out as a top choice for photography enthusiasts who want studio‑quality results on their phone.

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