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Why Genius Sports Could Be a Smart Bet for Your Portfolio

Saturday, January 3, 2026
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Overview Genius Sports is a company making significant strides in the sports and betting industry. With a presence in over 150 countries and partnerships with more than 400 leagues and 650 sportsbook partners, they are a force to be reckoned with.

Stock Performance and Analyst Outlook

  • Stock Increase: 27% increase in the past year.
  • 2026 Outlook: Analysts are optimistic, with Benchmark naming Genius Sports as their top pick for the year.
  • Growth Drivers: Better media monetization and increased engagement driven by data.

Ambitious Plans and Financial Targets

  • Revenue Goal: Aiming to double revenue from $655 million in 2025 to $1.2 billion by 2028.
  • CAGR: 22% compound annual growth rate.
  • EBITDA Margin: Targeting an increase from 21% to 30% by 2028.

Steady Income and Strategic Acquisitions

  • Revenue Stability: 70-80% of revenue comes from fixed fees, ensuring a steady income stream.
  • Mergers and Acquisitions: Flexibility to explore M&A to enhance technology and monetization.
  • Recent Acquisition: Sports Innovation Lab to expand their media business.

Market Potential

  • Online Sports Betting Market: Worth $69 billion in 2025, expected to reach $118 billion by 2030.
  • Digital Ad Market: Global digital ad market focused on sports and fans is worth $100 billion.

Analyst Ratings and Price Targets

  • Strong Buy: 18 out of 22 analysts rate it as a "Strong Buy."
  • Moderate Buy/Hold: The remaining analysts are split between "Moderate Buy" and "Hold."
  • Average Price Target: $15.21, suggesting a 41% upside from current levels.
  • Most Bullish Target: $17, indicating a potential 58% upside.
  • 2026 Earnings Growth: Expected to grow by 112.9%, a significant jump.

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