LND topic: brand-revival page 1

brand revival

Sports Illustrated changes game plan with fresh ideas

April 7, 2026

Sports Illustrated was once the go-to spot for sports fans who loved flipping through glossy pages. But like many old-school media brands, it hit tough times when digital took over. After losing many readers and dealing with messy business changes, the magazine faced a real challenge: how could it s

business

Sports Illustrated Finds New Life After Big Shake‑Ups

April 5, 2026

Sports Illustrated, once a sports magazine staple, is showing signs of life again after a tough period. Two years ago, many writers were told their jobs were ending. Now the magazine is hosting big events at places like the Cow Palace and Quince, where fans can meet celebrities. The owner of S

business

Rebooting Denim: How One Brand Turned Back the Clock

March 20, 2026

True Religion’s comeback began when its new CEO, Michael Buckley, took the helm in 2019 after the company was emerging from bankruptcy. He saw that the old ways—selling pricey jeans in luxury department stores and targeting high‑income shoppers—were no longer working. The brand’s sales had stalled,