Truecaller’s New Battle: Slowing Growth, Rising Ads Issues and a Shift to Premium

Truecaller, once the king of caller‑ID in India with 350 million users, is now facing a tough phase. The app’s popularity grew fast because people wanted to know who was calling and block spam, but that demand is slowing. In 2025, new downloads in India dropped 16 % from the previous year and worldw