business
Pop Mart’s plan to ride the Labubu wave with its Beijing theme park
May 5, 2026
Pop Mart brought its Beijing theme park back online earlier this month, making a bold bet on the Labubu series. The tiny vinyl figures—once a quiet corner of the toy aisle—have exploded into a global craze, landing everywhere from street stalls to high-end collabs. Instead of playing it safe, the co
