business
Why Women Are the New Focus for Big Retailers
December 16, 2025
True Religion, a denim brand that was huge in the 2000s, is now putting a lot of effort into winning over women shoppers. The brand's marketing chief, Kristen D’Arcy, points out that women have a lot of buying power and are often very loyal to brands they love. Right now, women make up about 29% of
